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In a time of immediacy and the Internet, with the information flow as fast as it is, why is NBC still holding on to the “tape delay” aspect of the Olympics? Why can they not understand that people want to see events live and not have to tip toe around the internet during their day in order to not find out who won a specific event?

Now I understand the whole “commercial” part of the Olympics and that everyone wants to be in “Prime-Time, but it is not like some of the most popular events are not happening at night. Is NBC just living in the past? Are they afraid that they can not work in a “Live” workplace?  They could still stream the events live on their website and place banner ads where they please. I really think that they are missing out on a significant opportunity here.

I don’t know, maybe it is just me, but I really think that the format needs to be changed with having this coverage “Live” and as it happens. #fail IMO

I just learned this a few weeks ago, and am really loving the fact that you can track the number of click-thru’s from the links that you post on Tweetdeck via All you need to do is to create an account on, attach your twitter account to your account, grab your api code, input it into tweetdeck (settings, services) and begin posting links. Even if you have numerous accounts on tweetdeck, you can still track the links.

For those of you that have not tried this, please make sure that this is leveraged for your accounts. It is a great and simple way to track your links.



I am currently employed at Bose as the Digital Platform Manager, leveraging Ratings & Reviews and Community content to increase customer acquisition and retention

Community Roundtable

February 2010