In a time of immediacy and the Internet, with the information flow as fast as it is, why is NBC still holding on to the “tape delay” aspect of the Olympics? Why can they not understand that people want to see events live and not have to tip toe around the internet during their day in order to not find out who won a specific event?

Now I understand the whole “commercial” part of the Olympics and that everyone wants to be in “Prime-Time, but it is not like some of the most popular events are not happening at night. Is NBC just living in the past? Are they afraid that they can not work in a “Live” workplace?  They could still stream the events live on their website and place banner ads where they please. I really think that they are missing out on a significant opportunity here.

I don’t know, maybe it is just me, but I really think that the format needs to be changed with having this coverage “Live” and as it happens. #fail IMO

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