When I heard about Four Square day last week, on 4/16, I got a little excited. I had thought that it was a great idea. I found that one of the cities around me (Manchester, NH) was participating in the day. I looked at the local sponsors and tried to figure out how I could participate, given the fact that they were “passing out” a special badge to those who participated, I could not pass that up.
After looking at the Four Square day website I noticed that there were not many locations participating. I then went to the Facebook Manchester page and noticed that there were other places that were participating that were not advertised on the Four Square official page. Hmmmm, why not? Was this because Four Square did not promote this that heavily? Was it because the agency that was running the Facebook page did not upload the events into the Four Square Day page?
I am sure that the event was a success and got the word about to local businesses that were either unknowing of Four Square or unsure of what the benefits would be.
The promotion in my eyes seemed rushed. There did not seem to be much promotion over the event in general, a centralized location to find businesses that were participating, or a straightforward way to participate, from a business or end user standpoint. Maybe I am being a little harsh, but, as many others I really see the benefits that this application/tool has for local businesses.
For those of you who participated, what are your thoughts? Did you find it easy, or do you think that it could have been organized better?ps. For some reason when I logged into the location in the area that was sponsoring, I did not receive the badge. I am not bitter by any means, am unsure why I did not get it, but still think that it could have been better organized.